AWL Plus: now $99.99 / monthOpen a wholesale account todayCall Mon–Fri 6am–2pm · (714) 884-4085Ships from Santa Ana, CA

From a home business
to a distribution center.

American Wholesalers is one of North America's leaders in selling and distributing food and non-food products to established sellers as well as the little guy who is just getting started. Our goal is to become the go-to distributor for all retail and e-retail business owners.

The AWL team at the Santa Ana warehouse
2015Founded
300+Retail & e-retail clients
60+Product categories
3×Pick & pack capacity since 2017

Our story.

American Wholesalers began as a simple operation conducting business out of our founder's home. But, as the gap in the market grew for Distributors to open their doors to someone who is just getting started in the Distribution Supply Chain industry, so did our founders' drive to help lead the way. Since 2017, American Wholesalers has more than tripled in size the capacity of its pick and pack operations.

We work with reputable brands and their respectable partners which ensures a legitimate chain of supply for our clients and their prospective customers. Today, American Wholesalers serves markets with products from more than 60 categories, including smart home tech, housewares, outdoor tech, home and office accessories and much more.

At American Wholesalers we will continue to partner with brands of all shapes and sizes from start-ups to massive established name brands. We understand our clients, big or small, have worked hard to get to where they are, and American Wholesalers will help take them in their journey as we grow with them.

  1. 2015

    Our Founders started their journey in the retail business, selling products from their own homes and e-commerce stores.

  2. 2016–2017

    We outgrew our home based operation and opened up our first 1,000 SQ Foot warehouse to keep up with demand.

  3. 2018–2021

    We surpassed our first million dollars in yearly sales and also outgrew our location so we opened up a 2,000 SQ Facility.

  4. 2021–Present

    We have grown our client base from 0 to 300 and counting. We have also partnered with many brands and other Distribution partners who have provided chain of supply and accountability with all products that we offer to our amazing clientele.

Mario Avina, Founder and CEO of American Wholesalers
Founder & Chief Executive Officer

Mario Avina

Mario Avina has led American Wholesalers from a home based business to a growing Distribution Center. Mario's vision to serve independent retailers began in 2015 and has grown into one of North America's respected Distribution Sources for everyday household goods. Thanks to Mario, American Wholesalers' reach extends across multiple product segments, giving retailers and e-retailers more opportunities to succeed.

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